The 2015 Golf Volkswagen First to Expand Support Of HD Radio™ Artist Experience® Feature
Volkswagen’s new MIB radio provides consumers with station logos for presets and images associated with audio content
Volkswagen has stepped up their support of the Artist Experience® feature which allows broadcasters to transmit artist images and station logos to the radio display. Volkswagen was the first automaker to launch a radio supporting Artist Experience and now they are the first to utilize station logos to identify station presets. The 2015 Golf, available at dealers in June, is the first VW to get the new MIB radio and it will spread throughout the entire VW line-up in coming months.
The first image shows Artist Experience with the visual image matching the audio content.
The Second image shows radio station logos being used to identify presets.
The Artist Experience® feature gives broadcasters the ability to deliver images and station logos along with their digital audio programming. This advanced HD Radio feature first launched in 2011 and now has over 1,000 stations in the U.S. sending Artist Experience Images.
HD Radio Technology is the digital evolution of AM and FM radio and delivers significant benefits for drivers: crystal-clear sound quality, song title and artist name; additional digital only local FM channels known as HD2/HD3 Channels; iTunes Tagging allows listeners to store song information with the touch of a button for later purchase and download through iTunes; Artist Experience which enables images that match the audio content to be displayed on the radio screen; and now, subscription free lifetime traffic and data information sent directly to a vehicles radio or navigation system. HD Radio Technology is subscription free broadcast radio.
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