Mexican Broadcasters and Automotive Sector Driving Growth
The number of Mexican broadcasters across the country adopting HD Radio Technology has steadily grown over the last two years. To further advance the rollout, iBiquity has added personnel in Mexico to support broadcasters, car dealers, brands and retailers with HD Radio Technology.
Currently, 38 stations in Mexico are HD Radio equipped. Mexico City, the largest city is home to 13 FM HD Radio stations, which have also lit up 24 HD2 and HD3 channels.
Automakers continue to expand the number of vehicles with built in HD Radio receivers to Mexico, now including Buick, Chevrolet, Dodge, Ford, GMC, Infiniti, Jeep, Lincoln, Mazda, Mitsubishi, Mercedes-Benz, RAM and Toyota.
HD Radio aftermarket and home products are also available from multiple brands including Alpine, Kenwood, Insignia, Pioneer and Sony. Major Mexican retailers such as Best Buy, Coppel, Elektra, FAMSA, Liverpool, Sears and Woolworth carry diverse models.
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